Elevate your jewelry brand with a bespoke eCommerce website
Jewelry website development

Elevate your jewelry brand with a bespoke eCommerce website

We are a team of developers based in London, with experience developing bespoke jewelry websites for brands in the US, the UK, and Europe.

Jewelry expertise - Intro

A website design that reflects your brand

We specialize in designing and developing bespoke shopping experiences and unique features for jewelry brands (e.g.: engagement rings, engraving, appointment booking). We primarily work with Shopify and Shopify Plus, but we can also assist with any other eCommerce platform.

Bespoke development for jewelry brands

We have successfully helped international jewelry brands such as Kimaï, Cast, Héloïse & Abélard, and Raemi.

Jewelry features development

Our experience in the jewelry industry enables us to build robust features to support your brand, such as:

  • Engagement ring structure, customization, and responsive selection toolbar

  • Custom engraving with character limits and restrictions

  • Integration with third-party calendar applications and CRMs for appointment booking

  • Bespoke product details page (PDPs) templates for jewelry and engagement rings products

  • Return and delivery time logic based on customization, product type, etc

  • Advanced search & filters

  • "Send to a friend" flow and logic

Technology stack

We use modern eCommerce platforms, content management systems, and third-party applications such as:

  • Shopify and Shopify Plus

  • Klaviyo

  • Algolia

  • HubSpot

  • Pipedrive

  • Contentful

Case study - Kimaï

Case study

Kimaï

We initially helped Kimaï with a full website redevelopment for their 3 international sites on Shopify. Since then, we have been supporting the brand on an ongoing basis to help with a number of initiatives dedicated to improving conversions, SEO, promotions, landing pages etc.

Testimonial

Jessica Warch, Co-Founder & CEO at Kimaï

We are impressed by YYT communication style and how hands-on they are. It feels like an in-house team.

- Jessica Warch, Co-Founder & CEO at Kimaï
Case Study - Cast

Case study

Cast

We have helped Cast refine their mobile and desktop shopping experience and increase their conversion rate, thanks to a series of strategic optimizations, including: Product Details Page (PDP) UX/UI improvements, ring size selection, stock management logic, Product Listing Pages (PLPs) structure update with advanced filters, and a bespoke free gift with purchase application.

Platform partners

We partner with industry-leading platforms and leverage a modern technology stack for eCommerce.

Shopify Plus

Shopify Plus

Shopify Plus provides high-volume and high-growth businesses with custom offerings and support beyond the other Shopify plans.

What to expect when working with us

  • SlackShared slack channel for daily communication
  • CalendarWeekly or monthly calls to schedule the work
  • WhatsappWe are always available for urgent support

Looking for a bespoke website for your jewelry brand?

Send us a message and let's discuss how we can help your brand.

Our Expertise

YYT delivers bespoke eCommerce experiences thanks to our technology expertise with the main eCommerce platforms, content management systems and marketing service providers.

How we can help

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    Designing and developing a new site

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    New features development

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    Site speed and conversion rate optimisation

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    Technical optimisation for SEO

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    eCommerce strategy and marketing

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    Ongoing maintenance and support

YYT built our new Shopify website from scratch in only 2 months. We were impressed by their level of expertise and flexibility.
Jessica Warch
Jessica Warch
Co-Founder & CEO at Kimaï