Ever/Body is a beauty and wellness company that demystifies cosmetic dermatology and makes it more accessible.
We helped Ever/Body develop their new event page, product listing pages, product details page, and the new navigation.
The new design was validated with an A/B test and achieved the following results: homepage to listing page click-through rate (CTR) improvement from 10.6% (old) vs 27.6% (refreshed) and package conversion rate (listing page to purchase) improvement from 0.3% (old) to 0.9% (refreshed).
We designed a new Contentful structure for the product listing pages and product details pages.
The product listing pages were designed to separate regular treatment products and package products. Custom product filters were implemented to sort products by category, treatable concerns, and package type.
We created distinct product page templates to cover the specific requirements of each product type: treatment or package. As the customer chooses product options, the page transitions smoothly, delivering a seamless experience.
A central focus of our work was to develop custom animations and interactions as requested by Ever/Body's design team. Our aim was to create a website that operates seamlessly with beautiful transitions, all to deliver the best possible user experience.
Designing and building a new site
New features development
Site speed and conversion rate optimisation
Technical optimisation for SEO
eCommerce strategy and marketing
Ongoing maintenance and support